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THE DARK SIDE OF THE PRESS

Posted by Tim Bryce on July 1, 2016

BRYCE ON THE MEDIA

– How the carpet bombing of news can produce unsavory results.

(Click for AUDIO VERSION)
To use this segment in a Radio broadcast or Podcast, send TIM a request.

We recently witnessed an incident at the Cincinnati Zoo whereby a four year old boy fell into a gorilla habitat and was discovered by a rather large lowland silver-back gorilla named “Harambe.” I think just about everyone has now seen the footage.

Fearing for the child’s safety, zookeepers had to act fast. A tranquilizer shot may have produced unpredictable and disastrous results. Therefore, a life or death decision had to be made to shoot the gorilla and save the child. What ensued was an inordinate amount of press coverage resulting in a flurry of condemnation from people around the world complaining the zoo had mishandled the affair.

Could the mother have taken better precaution to watch her child? Undoubtedly. Nevertheless, the boy fell into the moat with Harambe and a quick decision had to be made. Frankly, I think zoo officials made the right decision. Although it was unfortunate to destroy the gorilla, human life should take precedence. Would the zookeepers have acted differently if it was the lion or tiger habitat? Unlikely.

What is perhaps more frightening is how the press was able to stir up outrage over the incident. All of the news networks showed the video of the gorilla and child, and interviewed people, both professional and John Q. Public, about their opinion. In the end, it was the zoo’s responsibility and they handled it professionally. If anything, I am sure they will be reviewing safety precautions around the exhibits.

The press simply beat this story to death, resulting in negative publicity for both the zoo and the child’s family. On-line petitions have also been introduced with thousands of signatures and comments, many of which sounded like a lynch mob. Frankly, the people should stand down and let public officials perform their investigations. Regardless of the outcome, the people will not be satisfied.

The public outrage generated by the press was essentially no different than what followed the deaths of Trayvon Martin in Florida, Michael Brown in Missouri, and Freddie Gray in Baltimore, and we are all familiar with the repercussions from these stories. In all three instances, the public cried out for retribution before authorities finished their investigation.

A lot of this can be attributed to what I call the “carpet bombing” of news by the media. Instead of allowing officials to do their job, the press beats a story to death and whips the public into a frenzy. Whether it is Florida, Ferguson, Baltimore, and now Cincinnati, the press should bear a share of the responsibility for provoking public uproar. For example, the family of the four year old boy went into seclusion in fear of being attacked by the public.

Regrettably, the press has the uncanny ability to jump to conclusions and judge people in the court of public opinion. Instead of being considered innocent until proven guilty in a court of law, it is now just the opposite. Frankly, the actions of the press are reprehensible.

Having spent many years in Cincinnati, I have known the zoo to be a world class facility and took my children there many times when they were young. I hope the citizens of Cincinnati will rally to support it. As for the press, until such time as the investigation is completed, the press should cover another story. Please don’t tell me there’s nothing going on in the Middle East, or with Russia’s Putin, the economy, or the presidential campaign trail; just move along.

Also published with News Talk Florida.

Keep the Faith!

Note: All trademarks both marked and unmarked belong to their respective companies.

Tim Bryce is a writer and the Managing Director of M&JB Investment Company (M&JB) of Palm Harbor, Florida and has over 30 years of experience in the management consulting field. He can be reached at timb001@phmainstreet.com

For Tim’s columns, see:   timbryce.com

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Copyright © 2016 by Tim Bryce. All rights reserved.

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3 Responses to “THE DARK SIDE OF THE PRESS”

  1. Tim, well done but this is why I call them the Mass Hysteria. It’s not just this story with the Gorilla it’s every story. They create a narrative and then they run with it. Any resemblance to what might have actually happened is just coincidental. What was the significance of the O.J. trial? Nothing. The Mass Hysteria studies what pushes the buttons of the public, then they push. The object is to get you to watch, listen or read. That’s how they get paid. Yeah they have a great P.R. machine that puts out the altruism of the Press and they even got the schools to teach us all that but it’s just P.R. and nothing more, never has been either.

    Liked by 1 person

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