BRYCE ON THE MEDIA
– We should thank Howard Cosell for this.
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Just prior to Mr. Trump’s inauguration, he placed a wreath at the Tomb of the Unknown Soldiers in Arlington, Virginia with VP-elect Mike Pence. As I happened to be in the office at the time, I watched it on-line through a Fox News feed less the usual background chatter from a reporter describing every detail. Frankly, I enjoyed it immensely and saw it as a dignified ceremony. There were no pesky commercials and no talking heads which I normally find irritating.
Throughout the rest of the inauguration, I watched other related events on-line or on C-SPAN, including the parades and balls. Whenever I turned on the television to a commercial channel, I was bombarded by nonsensical trivialities by the news anchors, forcing me to change channels as I had enough of their blather and wanted to watch events on my own.
I understand the need for sports anchors to report play-by-play activities over the radio, but I think we’ve gone too far on television where every scratch and itch is scrutinized. Frankly, I don’t need it, nor want it.
I blame newscaster Howard Cosell for this phenomenon. Back in the early days of ABC Monday Night Football, Howard loved to hear himself talk when others tried to let the camera tell the story. Cosell’s dialog was so irritating, tavern owners across the country began to run pools; if you won, you had the honor of throwing a brick through the TV set when Cosell’s face first appeared on the screen. This was unsettling to Howard, but he did nothing to change his style as an obnoxious broadcaster.
Today, there is a whole new generation of Cosells, not just in sports but in politics as well. Instead of allowing someone to speak, such as a Congressman or the President, there is a tendency to either interrupt the person or talk over what they are saying. The fact I tuned in to see a political figure talk doesn’t mean I want to know the spin of the news reporter. Let me watch the presentation and you can analyze it afterwards, although there is no guarantee I won’t change the channel.
Enough is enough. The anchors should learn to shut-up before people tune them out in favor of uninterrupted on-line coverage. If people want to listen to the anchors, fine, let them access it through the SAP button on their remote control.
As an aside, in the movie “Sleeper,” featuring Woody Allen who wakes up 200 years in the future after undergoing a minor medical procedure, his character is asked to identify various artifacts from the 20th century. Included was a video of Howard Cosell reporting on sports. The scientist asks Allen, “We didn’t know exactly what this was; we’ve developed a theory, we feel that when citizens in your society were guilty of a crime against the state, they were forced to watch this.”
To which Allen’s character replied, “Yes, that’s exactly what that was.”
That’s how I feel about today’s talking heads. Thanks Howard.
Also published with The Huffington Post.
Keep the Faith!
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Tim Bryce is a writer and the Managing Director of M&JB Investment Company (M&JB) of Palm Harbor, Florida and has over 40 years of experience in the management consulting field. He can be reached at [email protected]
For Tim’s columns, see: timbryce.com
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Copyright © 2017 by Tim Bryce. All rights reserved.
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